It’s a fact that your website is one of the most important components of your marketing strategy. But it doesn’t do you any good if it is not search engine optimized. Through search engine optimization (SEO), your website is ranked against all of the other websites out there based on your most important keywords. Here at Dental Internet Marketing, we make sure that you rank higher on all the major search engines including Yahoo, Bing, and Google. The top 3 listings on Google get over 70% of all the clicks on that page. That’s why it’s paramount that you rank in the top 3 positions.
The SEO process is highly complex. The algorithms that Google and the other search engines use are always changing. Even Google admits that there are hundreds of different factors that go into the ranking process. The only way to make sure that your dental practice can make it to that coveted No. 1 spot is if you have an experienced SEO firm handling the hard part by establishing your ranking and then keeping you in that No. 1 spot.
Why This Matters
Being ranked No. 1 on Google and any other major search engine provides incredible benefits. The only way you’ll get to No. 1 is if you have effective SEO. The No. 1 listed site on Google gets 45% of all the visitors who visit that page. You might think that #2 would get close to the same amount, but it’s not even close. The No. 2 ranked site only gets 30% while the No. 3 ranked site gets a mere 15%. From there, it only gets worse. Obviously, being No. 1 is the place your site needs to be. Your website costs the same whether you are ranked No. 1 or No. 10, so you might as well get the benefits of being No. 1.
Get It Local Too
Don’t be fooled by Internet marketing services that only offer to assist you with basic SEO. In dental Internet marketing, one of the most important SEO components is local SEO. Through local SEO, we make sure that you are the first site that shows up on all local searches. This way the people in your town can find your practice. Our local search program targets GPS based searches from Google Places, Bing Local, Google Maps, and other location based platforms.
More Than You Would Guess
Don’t think that SEO is just about keywords. We’ll do the keyword research for you. We’ll analyze your competition and find a way to beat them. But we offer substantially more through onsite and offsite optimization as well mobile optimization and more.
Your website is ranked based on the quality of your content, the links leading to and from your pages, and a number of other factors. We don’t just give you the bare minimum to get your site listed. Our SEO services are customized to meet your precise needs and give you more than you would guess. You can expect to receive
- Competitive and organic keyword research
- Intensive analysis of your competition
- Observation and management of the Google Analytic’s Tracking Installation
- Maximization of local SEO
- Comprehensive and advanced link building
- Targeted and engaging content
- Effective and compelling social media marketing
- Comprehensive monthly reports to keep you informed